The Russian IPTV service Beeline TV is to become available through the Xbox 360.
According to AKTR and Rai Novosti, the move is no surprise, given that Beeline TV’s operator Vimpelcom already uses MediaRoom set-top boxes supplied by Microsoft.
Some 10% of internet subscribers are interested in IPTV, and VOD, in Vimplecom’s view, “would work on their game consoles.”
Vimpelcom currently has over 150,000 IPTV subscribers in 23 Russian cities.