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Deutsche Telekom’s Entertain adds CNBC

March 31, 2011 10.42 Europe/London By Robert Briel

Business and financial news channel CNBC has announced that it will be available on Deutsche Telekom’s leading IPTV platform, Entertain from April, 1.

CNBC will join the Entertain package, which is available to 1.6 million subscribers with high-speed DSL lines across Germany. The agreement with Deutsche Telekom now means that CNBC reaches approximately 33 million households in Germany.

Justine Powell, VP, Distribution, EMEA at CNBC commented, “Germany is an important market for the channel and this agreement is significant to grow the reach of the channel in Germany on digital platforms”.

“CNBC is already available via a number of digital satellite and cable providers, but we see IPTV as a key growth platform in Germany,” added Powell.

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Related

Filed Under: Distribution, IPTV, Newsline Tagged With: CNBC, Deutsche Telekom Entertain Edited: March 31, 2011 10:46

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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