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Sony boosts presence in Baltics

March 27, 2011 19.56 Europe/London By Chris Dziadul

Sony Entertainment Television has secured carriage on Interactive Gala TV, the IPTV service operated by the Lithuanian incumbent telco TEO LT.

Fully localised, with programming subtitled and promos voiced over in Lithuanian, the channel will make what will be its debut in the country on April 4.

Sony Entertainment Television was launched in Estonia and Latvia last year, and with carriage on Interactive Gala TV will have a subscriber base of just under 500,000 in the Baltic Republics.

Globally, Sony Television’s TV networks now reach 500 million subscribers in 140 countries.

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Filed Under: Central & East Europe, Newsline Tagged With: Sony Entertainment Television Edited: 28 March 2011 16:55

About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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