Ono has declared success in the launch of its ultra-high broadband internet service with close to 40,000 customers signed up to its 30 Mbps and 50 Mbps DOCSIS 3.0-delivered packages.
A pilot programme of 100 Mbps speeds is already underway. Over €7 billion has been invested in the network that reaches 7 million homes, representing 44% of the Spain.
Reporting its third quarter financials, the Spanish cableco declared 3,988,000 cable RGUs (Revenue Generating Units), up from the 3,929,000 of 12 months previous, though down on the previous quarter of 4,004,000. Churn of 15.1% had also crept up by 1.7 percentage points in the past three months, though still an improvement on the 17.3% of September 2009.
Some 82.6% of the customer base now takes two or three parts of the triple play package, leading to ARPU that now sits at €50.8.
There are now 948,000 TV customers, representing a 13.5% penetration of homes, 52.4% penetration of customers. The bundle mix has improved with a higher penetration of premium bundles. However, the reorganisation of Spanish football rights has lead to less income from PPV, though the Gol TV football channel has 113,000 subscribers.
Revenues of €362 million, though 2.5% down on 2009, produced an EBITDA of €186 million and the company’s highest margin to date.