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Freeview HD take-up grows

September 7, 2010 19.43 Europe/London By Chris Dziadul

WESTMINSTER eFORUM: The FUTURE OF DTT. Freeview HD is now watched in 160,000 homes, according to Isle Howling, MD Freeview. What is more, Freeview has had 1.5 million unique visitors to its website checking the coverage of its HD services.

Launched earlier this year, they can already be received in 55% of the UK, with the figure rising to 98.5% at the completion of digital switchover in 2012.

Howling also said that in that in the eight years since its launch, 60 million pieces of Freeview equipment have been sold, with 13 million in the last year alone. All told, the service is received in 19 million households, 10 million on their main sets.

Howling added that there are two major changes on the horizon for DTT in the UK. The first (digital switchover) will create extra capacity and the second will be the arrival of connected TV on DTT.

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Filed Under: HDTV, Newsline, Terrestrial Edited: 7 September 2010 19:43

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