The mass market mobile TV service operated by Russia’s MegaFon now has 450,000 subscribers, or three times more than only six months ago.
According to AKTR and Vedomosti, the service, which is known as Video Portal, employs 3G and EDGE technology to offer viewers 20 TV channels for R8 (€0.2) a day. They can also receive a further eight channels for an additional R10 a day.
Video Portal is offered nationally and can be received with handsets with streaming video options. It became available on the iPhone in Q1 this year.
MTS, Russia’s leading mobile company, meanwhile operates a mobile TV service that can only be received by smartphones. It has over 100,000 subscribers in Moscow and the North West of Russia, half of them using iPhones.