Viasat Broadcasting has signed extensions to two major sports rights contracts. The rights to Formula One motor racing in Sweden, Norway and Denmark, and golf’s American PGA Tour across the Nordic region, the Baltic states, Russia and Bulgaria have both been secured until the end of 2015.
Viasat has held the Scandinavian rights to Formula One since 2005, while the US PGA Tour has been a staple of the Viasat schedules since the launch of TV3 in 1987.
Live coverage of all Formula One races and qualifying sessions will continue to be shown in Sweden and Norway on the dedicated motor sports channel – Viasat Motor, and on TV3 Puls in Denmark. Race highlights will be shown on new sports-focused free-TV channel TV10 in Sweden and on Viasat4 in Norway.
US PGA Tour golf will continue to be broadcast on pan-Nordic and Baltic dedicated golf channel Viasat Golf, as well as on Viasat Sport HD in Sweden and Norway. Coverage for the extended contract period between 2011 and 2015 will be available on Nova Sport in Bulgaria and on Viasat Sport East in Russia.
The US PGA Tour comprises a total of 600 hours of live broadcasting each year from the US PGA Tour itself, as well as the Nationwide Tour and the Champions Tour.