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BBC launches recommendation field trials

May 18, 2010 08.01 Europe/London By Julian Clover

The BBC has this week commenced field trials as part of the EU-funded MyMedia project. The trial will look at recommendations as part of a seven-day web-based catch-up service across radio and TV.

Given that the constant flow of new programmes means user feedback is not immediately available to the reccomender system, the challenge is to use metadata in addition to implicit and explicit feedback in order to make the best recommendations.

In its third and final year four separate field trials will evaluate the technology in different applications and environments. The trial will initially be closed to help assist the assessment process.

Also involved in MyMedia are BT Research, the European Microsoft Innovation Center, Microgénesis, Novay and the Universities of Eindhoven and Hildesheim.

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Filed Under: Newsline, Tech Tagged With: Content Discovery Edited: 24 May 2010 14:39

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

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