The Polish cable operator is to target business clients in the three locations – Warsaw, Kraków and Zielona Góra – in which it currently operates.
Gazeta Prawna reports that the market potential of the business sector is up to PLN1.2 billion (€260.8 million) a year.
Quoting Robert Sababada, Aster’s business director, the company will aim to secure a 15% share, equivalent to PLN180 million in revenues a year, within five years.
Aster, which is the fourth largest cable operator in Poland in terms of domestic subscribers after UPC, Vectra and Multimedia Polska, already provides services to 115 SMEs and seven corporations and state institutions.