Three Penthouse adult HD channels distributed by Top Content have made their debuts in Poland.
According to Wirtualne Media, the channels are Penthouse HD, Penthouse HD1 and Penthouse HD2, and although initially in English are likely to be shown in Polish from the end of this year or beginning of 2011.
Top Content was established in August 2009 and distributes several other channels in Poland including Russia Today and Bebe TV.
In the case of the three Penthouse channels, it is working alongside NOA, which holds the European distribution rights for the channels.
Top Content is currently negotiating with Polish cable operators and IPTV services, while NOA is in discussions with the country’s DTH platforms.
In both instances the talks also involve access to over 1,000 hours of VOD content.