Available now – the latest edition of the AIB Global Broadcasting Sourcebook, with the most comprehensive listing of the world’s TV and radio broadcasters including key personnel, as well as selected IPTV operators, cable companies and DTH platforms.
The Sourcebook also has extensive analysis and context to make this an indispensible business reference tool.
Order today – available in print or 5-user licence PDF formats.
The Global Broadcasting Sourcebook builds on the AIB’s heritage of more than 16 years of close involvement in international broadcasting. And our new partnership with Broadband TV News, the Cambridge-based provider of global intelligence about TV, cable and satellite, makes the 2009 edition even more comprehensive.
The Global Broadcasting Sourcebook is the definitive media directory for the international broadcasting industry – unique in that it covers TV, radio, cable, satellite, IPTV and mobile worldwide in a single volume.The Global Broadcasting Sourcebook is an intelligent tool to get you quickly to what you are looking for. Beyond the carefully researched company data, experts who have worked in the media industry for many years provide the context and the wider market picture.
Content
Essential, relevant, informative – this is the feedback we get from users of this reference publication.
The Sourcebook comprises a country-by-country section that includes all major broadcasters – TV and radio – in each market, together with details of major cable and satellite operators, IPTV operators and mobile operators.
We also include overviews of key markets, with major developments and statistics for selected territories.
Unique among broadcasting directories, the AIB Sourcebook carries photographs of key executives, enabling users to put faces to names.
Readership
The AIB markets the Sourcebook to its database of 25,000+ contacts in media companies worldwide, using direct mail and telemarketing to ensure that copies are sold worldwide. Copies of the Sourcebook are typically bought by senior executives in:
broadcasting companies ~ consultants ~ regulators ~ equipment vendors ~ news and picture agencies ~ NGOs ~ media training companies ~ PR agencies ~ media lawyers ~ ad agencies ~ universities and libraries ~ media recruitment agencies.
The Global Broadcasting Sourcebook is a key reference tool for all these groups.
Format
The Global Broadcasting Sourcebook is available in two formats:
in print, as a perfect-bound A4-size book (price £395);
electronically in a searchable PDF file format (price £895 – up to five users).
The Global Broadcasting Sourcebook is not only an essential daily reference tool, it can also work as a marketing tool for you to put your brand in front of users, all year round.
