Christina Foley is to be the new commercial director of The History Channel UK, a joint venture between A&E Television Networks (AETN) and British Sky Broadcasting (BSkyB).
Based in London and effective immediately, Ms. Foley will report to Tom Davidson, MD The History Channel UK. Foley replaces Ian McDonough, who left the company in December 2008 to join BBC Worldwide.
With a career that spans 17 years in the European cable TV industry, she is charged with overseeing the company’s on-going brand expansion throughout Europe, Africa and the Middle East, in addition to assuming all key business functions integral to this remit.