By the end of 2008, nearly 24 million Europeans will access the internet via a mobile phone, generating €5 billion in revenues, according to the latest ITMedia Consulting report.
Over the next four years, mobile internet access will be available to 51 million users, generating €13 billion in revenues. As a result, internet access will be responsible for 12% of total revenues of mobile operators in 2012 (compared to 5% in 2008). Consumption of mobile TV and video services will grow by 70% in the next four years, from a user base of 25 million at the end of 2008 to 43 million in 2012.
Revenues from mobile entertainment services will increase from €4.7 billion at the end of 2008 to €9.6 billion in 2012. Music is the biggest source of revenue (40% of the total in 2008), followed by games (17%), other images (16%) and TV and video (15%).