ESPN says it has acquired Racing-Live.com, an independent motor racing website that covers Formula 1 (F1-Live.com), Moto GP & Superbike (Moto-Live.com), Rally (Rally-Live.com), off road Rallies (Raid-Live.com), Endurance Sports-Cars and Kart racing. The site provides fans around the world locally tailored news and information in English, French, Japanese, Italian, German and Spanish. Racing-Live.com has earned a loyal following of three million unique users per month.
“Motor racing has a global fan base, and this agreement will allow us to serve fans more motor sports coverage than ever before,” said Russell Wolff, executive VP and MDr, ESPN International, in a prepared statement. “We continue to build our online business through key acquisitions like Cricinfo.com and Scrum.com while expanding our current offerings including fantasy and localized versions of ESPNsoccernet.com. Serving sports fans online is priority for us and this acquisition complements our extensive NASCAR and Classic motor sports coverage across our multi-media platforms around the globe.”
