UPC Austria has said it has now 100,000 digital homes in the country. The operator started to offer digital services in 2001 but has only recently begun to see an acceleration in their take-up. The total number of TV homes served by UPC is 541,000.
The recent upswing of digital TV is due to the “attractive and wide choice of channels, personalised choices and easy plug and play offer,” according to Gerald Schwanzer, VP/CMO, UPC Austria.
