The number of video views on ITV.com and ITV Local websites has grown by an average of 21% month-on-month for the last five months with 12 million video views recorded in May alone.
On June 1, the day after the finale of hit entertainment show Britain’s Got Talent, there were 1.1 million video views recorded across ITV.com and 8,000 hours of video watched on the Britain’s Got Talent microsite alone.
Since the relaunch of the ITV.com site last August there has been a 362% increase in usage for the site.
Catch-up content has been evenly spread across programme genres. Long running soap Coronation Street leads the list of the all time most viewed shows with five million views, though for June this has been overtaken by Euro 2008. The Top 10 also includes Dancing on Ice, Benidorm, Headcases and Secret Diary of a Call Girl.
Top 10 shows by total programme views
Coronation Street
Dancing on Ice Series 3
Emmerdale
Benidorm
Britain’s Got Talent
This Morning
Gossip Girl
Secret Diary of a Call Girl
Headcases
Pushing Daisies
Top 10 shows by single episode
Headcases (140,000 views)
Secret Diary
Jeremy Kyle & David Platt
Benidorm
Britain’s Got Talent
Britain’s Got Talent
Gossip Girl
Benidorm
This Morning – Gastric Band
Britain’s Got Talent
Source: ITV.com