Jetix has signed an agreement with Disney-ABC International Television for the distribution of its channels and digital content across Europe, the Middle East and Africa.
The move comes into effect from July 1, 2008 and brings distribution of the kids channels into a portfolio that already includes Disney Channel, Disney Cinemagic, Playhouse Disney, Toon Disney, ESPN Classic and NASN. Responsibilities will cross all platforms including cable, satellite, IPTV and PPV.
Paul Taylor, Chief Executive of Jetix Europe, said the new deal would allow Jetix to benefit from Disney’s strong market presence. “Channel distribution is a key revenue stream for us and I am confident that being part of this first class integrated distribution operation will deliver significant benefits over the medium to long term.”
Tom Toumazis, Executive Vice President & Managing Director of Disney-ABC International Television EMEA & Canada, added: “This agreement completes the EMEA integration of our Channel and Programme distribution assets and teams, to better serve our international clients and deliver value for our Company.”
Disney-ABC International Television’s newly integrated TV distribution business is an affiliate of The Walt Disney Company Ltd, the majority shareholder in Jetix.
