German publisher Axel Springer Verlag and consumer electronics firm Philips have announced an alliance for the introduction of an innovation in the sector of Personal TV. The new offering TV Digital Personal is powered by Aprico software from Philips.
TV Digital Personal is based on the programme guide technology and editorial program information services of Axel Springer Digital TV Guide. Combined it delivers an intelligent service which enables viewers to create personalized TV channels that reflect their viewing preferences on the basis of both conventional TV programs and available internet video offerings.
TV Digital Personal will be showcased during the second half of this year, probably at the IFA 2008 in Berlin. In a related development, Philips is also working on the introduction of their first Connected TV, which will bring online video to Philips TV sets through a special Video Portal. Details will also most likely be revealed during the IFA with product launches schedules in Germany and The Netherlands.
