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Cyfrowy Polsat maps out investment, IPO strategy

March 6, 2008 12.51 Europe/London By Chris Dziadul

cyfrowy_polsat.jpgThe Polish DTH platform Cyfrowy Polsat plans to invest up to PLN70 million (€19.8 million) this year, of which PLN20 million will be towards a MVNO operation due to launch in the second quarter.

In a wide-ranging interview with the local press, the platform’s president Dominik Libicki also said that an IPO would take place soon, with shares being offered on European and other markets around the world. However, he could not confirm that to offer could raise as much as PLN1.5 billion. Libicki also said that although the company’s focus would remain on Poland, it would not rule out expansion into other markets.

Cyfrowy Polsat is currently the market leader in the DTH sector, claiming 2.068 million subscribers at the end of 2007. It aims to secure addition customers in the 6 million Polish households – or just over 40% of the total – receiving only terrestrial TV services.

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Filed Under: Central & East Europe, Newsline Edited: 6 March 2008 13:41

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