• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Survey: many US homes may drop pay TV

November 28, 2007 10.04 Europe/London By Robert Briel

Within the next three years, more than 16 million US TV households may be using their broadband service more than they now use their TV sets, reports high-tech market research firm In-Stat. This is one of the key findings of an In-Stat survey of US consumers about TV viewing, media, and online habits, called US TV Viewer Survey: Online Bids to Usurp Pay-TV. Respondents had a broadband connection, a TV set, and were 18 years of age or older.

“Today’s stable and profitable subscription TV services are facing new competition from online and mobile entertainment services, and from new, high-quality packaged goods, such as HD-DVD and Blu-ray discs,” said Gerry Kaufhold, In-Stat analyst in a prepared statement. “The very nature of what consumers call ‘entertainment’ is undergoing a profound change in which the ability to instantly share content with friends, family members, and those connected on social networks or buddy lists is creating micro user communities that replace traditional entertainment sources such as TV programmes. As more high-quality content becomes available online, savvy consumers are considering ways to reduce their monthly bills by getting everything from the Internet.”

In-Stat’s survey also revealed the following:

– Up to 30% of respondents would drop subscription TV and use the Internet for TV.
– 42% of respondents said that they are not getting enough international news and information from their current TV delivery services, even though there are hundreds of channels available.
– Nearly 40% of all respondents said “This is the first I’ve heard of” the US analogue TV cut off mandate in February 2009.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Newsline, Web TV Edited: 28 November 2007 11:31

Avatar photo

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Giga Europe prepares for the busy hour
  • England Hockey launches dedicated streaming service
  • Simply.TV provides YouSee with an improved UI and UX experience
  • New Total TV advertising measurement to be launched in Finland
  • Virgin remains top of Ofcom complaints league

Free Ebook

Whitepaper: Why Wi-Fi 6 is Key for ISP Success

Wi-Fi 6 and Wi-Fi 6E client devices are entering the home in an unprecedented way, surpassing 50% market share since their introduction in 2019 (compared to four years for Wi-Fi 5). … [Download the eBook...]

Q & A

Q&A with Przemyslaw Frasunek, Redge Technologies

Broadband TV News speaks with Przemyslaw Frasunek, the CEO of Redge Technologies, about the CEE region OTT landscape and the most effective video security solutions.

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2023 Broadband TV News LLP · Log in

 

Loading Comments...