The Polish MSO Multimedia Polska has announced its plans for Warsaw. Speaking to the local press, its president Andrzej Rogowski said that it will initially invest PLN70-100 million (€19.0-27.2 million) in the city, which it has entered through the acquisition of a local operator named Margo-Sat. Although this has only 2,400 subscribers, Multimedia Polska expects its customer total in only the first stage of activity in Warsaw to grow to 100,000, or around 10% of the city’s homes. Multimedia Polska, along with its close rival Vectra, developed as a regional operator, whereas UPC, Poland’s leading operator in terms of subscriber numbers, focused from the onset on large towns and cities including Warsaw. Multimedia Polska aims to be the leading MSO in Poland by 2010, with a market share of around 35%.
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Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at [email protected]