The digital universe of UPC Nederland is growing slowly with an addtional 13,700 homes connected during the third quarter bringing total digital penetration to 24.4% of the number of television homes served in the country. The total number of TV homes now stands at 2,173,500, a slight decrease from 2,188,100 on June 30.
Interest in the PVR seems to be very good: “In Switzerland and the Netherlands, markets where we’ve rolled out digital video recorders, we’re seeing approximately 50% take-up on new sales,” according to President and CEO Mike Fries, “Additionally, we have completed our roll-out for DVR, VOD and high definition (“HD”) television in the Netherlands, helping to further increase our incremental digital cable ARPU in that market. As we move forward with our digitization efforts across Europe, we will aggressively roll-out the value-added product suite of DVR, VOD and HD.”