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RTS Innovation Awards honour Adobe

November 7, 2007 10.52 Europe/London By Julian Clover

The role of Adobe Flash in the development of broadband TV services has been recognised by the Royal Television Society. The technology was given the Judge’s Award in the RTS Innovation Awards 2007, which also honoured Sky HD.

The judges said that Adobe had become the power behind television’s invasion of the Web. “From its origins as the unrivalled method for bringing animation and motion to the first decade of websites, it has developed to become the way in which video for the web has become easy to create, easy to enjoy and, perhaps above all, easy to consume,” read the citation.

Sky HD, was praised for raising the bar in a dramatic style. “If it hadn’t been for the ambition, momentum and exceptional execution skills of the company involved, it is unlikely that viewers, broadcasters and producers alike would now be rushing to become a part of High Definition Television.”

Other awards were given to Big Art Mob, Pro Bel and Sky News.

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Filed Under: Newsline Edited: 7 November 2007 10:52

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

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