Brightcove, a US based Internet TV service, and Telegraph Media Group (TMG) today announced a partnership to deliver new Internet video channels on TMG’s website telegraph.co.uk. Entertainment and news programming produced by ITN’s multimedia division, ITN On, will be launched as part of an expansion of the Telegraph TV service between now and the end of 2007.
Programming will draw on the Telegraph’s journalism talent and the multimedia content production skills of ITN On and will cover areas including arts, fashion and travel as well as daily rolling news. The deal for Brightcove is the first announced after they opened a UK office last July.
“Investing in top quality video on the web is part of our strategy of informing and entertaining our viewers at a time of their choosing,” said Edward Roussel, Digital Editor, Telegraph Media Group in a prepared statement. “We are delighted to be partnering with Brightcove, one of the most innovative companies in video delivery on the web, to expand and enhance our online offering.”
