Current TV UK has appointed MTV Networks Europe’s David Ridings to oversee marketing across the UK and Ireland. He reports to US-based Joshua Katz, President of Marketing, Current TV. In his new role as Marketing Director, Ridings’ responsibilities will include ad sales marketing and support, directing marketing efforts in conjunction with Current TV’s distributors, establishing and managing third-party promotional relationships and devising the company’s off-channel media strategy.
About Robert Briel
Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at [email protected].