JML has confirmed the purchase of two positions at the top of the Sky EPG shopping section. The consumer brand will move to channel numbers 631 and 632 from midnight on May 28. The channels are currently occupied by iBuy 1 and 1Buy 2 respectively. When Broadband TV News checked the channels we found that both were displaying the same programme.
Channel 631 will become the new home for flagship channel JML Direct TV, while the existing channel 657 will be rebranded as JML Extra.
The company has invested in a new production team that will produce six new infomercials a year. Kew Films will produce additional shows while original footage is being produced by long time partner John Russell Associates under the JML Roadshow brand.
As reported last week Channel 632 will be a home to a joint venture with Reliant Media International.