Following closely in the footsteps of colleague public broadcaster VPRO, NOS has also decided to jump on the YouTube bandwagon. The broadcaster is launching two branded channels on the video website with content from catch-up service ‘Uittzending Gemist’ and music from ‘3FM’, the national pop radio station.
In the catch-up service clips and selections from the full on-demand service will be offered, on the music channel clips and interviews from festival recordings, live concerts and more will be screened. On 3FM also exclusive backstage clips will be available and other interesting bits.