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Virgin picks up Warner VOD

February 20, 2007 10.59 Europe/London By Julian Clover

Virgin Media has closed a deal with Warner Bros to add US shows including Nip/Tuck, The West Wing and The OC to its on demand library. The shows will form part of the Virgin Central channel, which launches today, and demonstrates the reliance of UK VOD providers on US originated content.

Last week both Virgin and BT Vision announced they had secured content supply deals with Time Warner’s programming arm HBO.

Other recent deals secured by Virgin include Buena Vista and Alliance Atlantis. It also has an agreement with UK broadcaster Channel 4.

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Filed Under: Cable, Newsline, TV Edited: 20 February 2007 10:59

About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

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