A new agreement will soon enable TiVo subscribers to watch downloads from Amazon.com’s sercvice on their televisions. The companies announced “Amazon Unbox on TiVo”, a service that will provide TiVo subscribers with the ability to rent and purchase movies and television shows through their TiVo boxes.
Amazon’s Unbox services offers content from CBS, Fox, Lionsgate, Paramount, Universal Studios and Warner Bros. Entertainment. Amazon Unbox on TiVo is currently in beta testing among a select group of TiVo subs and will be available soon to more than 1.5 million broadband-ready TiVo boxes, TiVo said.
Launched last September, the Amazon Unbox video download service offers movies, TV shows and other video content for download to PCs and any Windows Media Video-compatible portable device. With the new deal, all of the same content will be available to TiVo PVRs.
According to TiVo, the new service will be the first that uniquely allows for downloadable broadband video to be integrated with programming recorded from TV so the consumer can navigate all viewing options. Customers can purchase TV episodes for $1.99, most movies for $9.99 to $14.99, or rent movies starting at $1.99. All purchased videos are stored in each customers’ media library at Amazon.com for future access, the companies said.
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