US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20% of all video viewed on this device.
As consumers find themselves with a wider variety of OTT content options, price is becoming less of a factor in the decision to cut the cord with pay TV providers while content availability increasingly drives decision-making.
26% of Internet-connected CE owners use their streaming media player as their primary devices to access online video content.
Aleksandr Zharov, the head of the Russian regulator Roskomnadzor, and Chris Marcich, the president of international affairs at the Motion Picture Association of America, have signed a protocol on cooperation.
23% of Millennial heads of household are OTT-only households, higher than the national average of 15% among all US broadband households, according to Parks Associates.
YuMe and Verto Analytics have released research quantifying a ‘day in the digital life’ journey of US video consumers.
At the Apple Worldwide Developers Conference (WWDC), Sling TV announced the debut of its live and on-demand internet TV service on Apple TV.
“Despite the recent industry excitement around VR, overall consumer awareness of this technology is low< " according to Brett Sappington of Parks Associates.
More than 11 million North American homes will own an Ultra HD TV by the end of 2016 as prices drop to increasingly affordable levels and 1080p models start to disappear entirely from large screen product line ups.
OTT solution provider Xstream has appointed former Clearleap executive, Greg Siefkin, as VP North America.