Virgin Media Ireland is adding UKTV Play to its catalogue of catch up services.
UKTV is revamping its on demand product, UKTV Play. The new look service is also being rolled out on PCs for the first time.
On Demand service UKTV Play is to make itself available on the Freeview Play platform.
UKTV has launched its online brand UKTV for PCs and iOS. The new app is designed to give viewers easy access to the UKTV portfolio including the UK’s most watched non-PSB channel, Dave and popular entertainment channel Really.
Thanks to an agreement between UKTV and Virgin Media, the cable operator’s subscribers will be able to watch on demand programming from the new digital brand UKTV Play from early December.