German media companies RTL Deutschland and ProSiebenSat.1 join forces in advertising technology (adtech).
New brand identity for RTL Group’s smartclip
Smartclip, RTL Group’s adtech development unit and provider of adtech solutions, has unveiled a new brand identity and website.
smartclip digitises the linear TV ad break
RTL Group’s adtech development unit smartclip has launched the programmatic linear TV ad break replacement, the technical implementation of programmatic buying for TV spots within the linear TV ad break.
RTL’s smartclip hires Frank Plähn
Frank Plähn has been appointed VP of audience products at RTL Group’s adtech development unit smartclip.
Samba TV enters Spanish market with Smartclip
The TV technology and omniscreen advertising and analytics company Samba TV has entered into a new strategic partnership with adtech platform Smartclip to exclusively enter the Spanish market for the […]
smartclip partners with Clubbing TV for advertising solutions
RTL Group’s adtech platform smartclip Europe adds Clubbing TV, the channel dedicated to clubbing, DJs and dance music culture, to its connected TV portfolio.
RTL AdConnect and smartclip team up for ATV and video advertising solutions
RTL AdConnect and smartclip will extend their international partnership for addressable TV and online video advertising solutions across Europe.
Deutsche Telekom cooperates with RTL on streaming and addressable TV
German telco Deutsche Telekom has added TVNow Premium, the streaming service from German broadcaster Mediengruppe RTL Deutschland, to its TV platform MagentaTV.
Atresmedia strengthens partnership with smartclip
Spain’s Atresmedia and smartclip have expanded their strategic agreement for the former’s addressable TV portfolio.
SpotX hires Annelie Jegefalk for the Nordics
SpotX has appointed Annelie Jegefalk as Supply Operations Manager.