BARB, the official source of TV viewing in the UK, is to collect census data for TV viewing through all computer devices, including tablets.
Just a minute, on demand viewing is increasing
February 20, 2013 10.39 Europe/London By
The average UK television viewer watched an average of 4 hours, 1 minute a day of linear TV on a TV set, a minute below the record level set in 2011.
BARB studies audience measurement beyond 7 days
January 11, 2013 11.40 Europe/London By
UK audience researcher BARB has completed pilot work on how it can report the viewing of programmes past the established seven-day period after transmission.
Online TV audiences continue to climb
October 10, 2012 07.40 Europe/London By
BARB’s bi-annual study into television behaviour via non-TV devices has shown 37% of the UK TV audience has watched TV content via a PC, laptop or tablet device.
500 more homes get BARB web-TV meter
July 24, 2012 10.01 Europe/London By
BARB, the organisation that gathers data on UK television viewing, is to add its web-TV meter into another 500 homes.
Doctor Who episode most recorded show of all time
May 20, 2011 09.27 Europe/London By
The first episode of the new Doctor Who series has become the most recorded UK TV programme of all time.
