The number of 3D sets sold in The Netherlands before the end of the year will be around 85,000, said Gfk”s Barbare Schouten at the 3D Days in Ede, Holland.
Digital distribution, which includes electronic sell-through (EST) and video-on-demand (VOD), is firmly established in the US, having made up 13.5% of the overall consumer spend in home entertainment year-to-date. EST climbed 37% to $432 million (€309 million) and VOD was up 20% to $1.2 billion year-to-date, a combined growth of 23% to $1.7 billion.
3DTV is now readily available in retail, but the uptake among consumers has been limited by high prices and lack of content, according to US research firm DisplaySearch. However, with falling prices, increased content availability, and improvements in technology all expected, there will be tremendous growth in 3D TV shipments over the next few years.