The major SAARC countries (India, Bangladesh, Pakistan, Nepal, Sri Lanka) plus Myanmar will see their pay-TV market doubled by 2021, to reach US$ 16 billion compared to just US$ 8 billion in 2016, according to Dataxis.
Altogether these countries represent close to 25% of the world population.
India is by far the biggest pay TV market and accounts for 80% of the region’s pay TV revenues. In terms of Pay-TV subscribers, India will reach 215 million subscribers in 2021 compared to 177 million in 2016.
Dataxis also predicts a double-digit growth in pay-TV revenues for all other countries. Bangladesh and Myanmar are going to enjoy the highest growth.
Total Pay-TV subscriber will climb to 270 million in 2021 compared to 210 million in 2016.