O2 has launched a new 13-channel package named Svet (World) in the Czech Republic.
According to the company, it will be introduced to O2 TV customers in March and particularly target those eager to improve their foreign language skills, as well as foreigners living in the country.
Commenting on the development, David Duron, the director of O2 TV, said that Czech viewers are exceptionally demanding of foreign channels, expecting them to be nearly 100% dubbed into the Czech language. However, O2 TV has detected a growing interest in demand for content in its original language.
The World package will be offered free of charge to all O2 TV customers from March until the end of April, after which it will be including in the O2 TV XL, with subscribers to the M and L service being required to pay CZK100 (€3.69) a month.
The package includes channels from Russia, Italy, Spain, Germany, Poland, Vietnam and Qatar.
