The service brings Australian Football as an OTT service to a world-wide aueince across mobile iOS and Android devices, as well as Chromecast and AirPlay on Apple TV. It is available in every market outside of Australia, and gives access to live games, on-demand catch-up content and AFL entertainment shows.
Watch AFL is powered by Accedo’s cloud-based video experience management platform, Accedo AppGrid.
Fox Sports, Director, Operations and Digital, Les Wigan, said: “Watch AFL is a ground-breaking streaming service. We worked with Accedo to build a new high tech product that will deliver our world-leading sports coverage, including live coverage of every AFL game plus all the great Fox Sports’ AFL programs, to fans around the world. We worked hard to launch the service in time for the inaugural AFL women’s competition, that has so far been a big hit with fans.”
Matt Kossatz, VP APAC, Australia, added: “As Australia’s leading provider of sports content, this move to bring AFL to an international audience is extremely interesting for fans across the globe. AFL has a huge international following, including amongst expat Australians. I am really pleased to have worked with Fox Sports on the exciting service and, as an Australian who is often traveling, I look forward to keeping up with the sporting action myself when I am away from home.”
Watch AFL was launched in early February and can be tried for free until March 23. 2017. Further enhancements and additional features are planned for the future.