As CEO, Lynn, who is currently president of VIMN’s operations in the UK, Northern and Eastern Europe, will have management oversight of all of Viacom’s media networks and related businesses outside the US. He will report to Bob Bakish, whom he replaces as CEO of VIMN following Bakish’s promotion to become president and CEO of Viacom Inc. last month.
Commenting on the appointment, Bakish said: “Viacom’s international business has grown strongly over the last decade and our operations managed out of the UK, under David’s leadership, have been integral to that growth. David has an outstanding track record at the helm of our UK business, including leading our successful acquisition and integration of Channel 5, and I have great confidence in his ability to conceive and deliver an even more ambitious growth strategy for VIMN in the years ahead.”
Lynn added: “This is an exciting time to be taking the reins, with VIMN having a vital role to play in Bob’s plans for accelerating Viacom’s growth and maximising its potential. Viacom has must-see content, unrivalled global reach across TV and some of the world’s most digitally active and socially influential entertainment brands; I believe we have very strong foundations and a clear blueprint for future international growth and I look forward to working with Bob and the rest of the team at VIMN to deliver it.”
Lynn was promoted to president for VIMN in the UK, Northern and Eastern Europe in 2014, having been EVP, MD since March 2007.
Previously, he was SVP, MD, for Nickelodeon UK.