Former BBC Worldwide executive Amanda Hill has been promoted by A+E Networks to chief marketing officer.
In her new role, she will report to Nancy Dubuc, the company’s CEO, and be responsible for managing and evolving marketing in support of A+E Networks’ portfolio of brands and businesses, including brand strategy, consumer and B2B marketing, and creative execution in the US and abroad.
Commenting on the appointment, Dubuc said: “Amanda has made a vast and immediate impact on our business since joining A+E Networks fourteen months ago.
“As the lead creative on the International team, Amanda has been a game changer in terms of bolstering our creative acumen around the world and helping to further establish A+E Networks as leaders in the global content marketplace. Amanda is a true talent who is creative in everything she does, and I look forward to seeing our powerful portfolio of brands evolve and thrive under her passionate leadership.”
Previously, Hill oversaw A+E Networks’ international marketing, communications and programming teams as chief creative officer for that division. Prior to joining A+E Networks, she was the chief brands officer for BBC Worldwide since December 2012, having joined the company in 2003.