A new partnership between Alpha Networks and Globecast is providing broadcasters with an end-to-end OTT solution.
Alpha Networks is pre-integrating its Tucano TV back-end software platform with Globecast’s OTT delivery platform. A demonstration of monetisation opportunities through targetted advertising, VOD and nPVR can be seen on the Alpha Networks stand (5.A25) and Globecast stand (1.A29).
“The OTT market is competitive and it’s growing significantly. If broadcasters and operators want to be competitive, they need an efficient and affordable way of delivering content to any screen, anywhere in the world, with a reduced time-to-market,” said Frédéric Torasso, market manager for TV Everywhere solutions at Globecast. “Working together with Alpha Networks, we take the complexity out of launching an OTT TV and VOD service. Utilising our pre-integrated end-to-end solution, broadcasters and operators can seamlessly acquire, manage, and distribute OTT services on a global scale and take advantage of new revenue opportunities.”
Globecast’s TV Everywhere solution is a fully customizable OTT delivery managed service and includes video transcoding, packaging, and delivery to any connected device, enabling broadcasters and operators to be agile as their service offering grows.
Alpha Networks’ Tucano back-end platform simplifies management of subscribers/offers and content types, including VOD, live, and catch-up TV, delivered over various networks. Featuring an open CMS/CRM architecture and software as a service (SaaS) business model, Tucano ensures trouble-free deployment within any new or existing workflow. The back-end platform offers a wide range of capabilities, including content management, offer and subscription management, billing, CRM, and logistics — streamlining OTT operations.
“Speed is critical in the broadcast and pay-TV environment. If today’s operators can’t get an OTT offering off the ground quickly, they lose their competitive edge in the marketplace,” said Guillaume Devezeaux, CTO at ALPHA NETWORKS. “Partnering with Globecast on this end-to-end OTT solution, we make it easy for operators to provide live and VOD content on every screen. The solution has successfully been finalized and is ready for worldwide deployment.”
The demonstration includes Android and iOS applications.