Examining viewing in over 190 countries, Netflix found more than half (53%) of Orange viewers have re-watched at least one full season of the series since its debut in 2013. Not surprisingly, this re-watching behaviour peaks each June in anticipation of the new season, this year being no exception.
In advance of the Orange is the New Black season 4 debut, which arrived worldwide last Friday, June 17, Netflix also surveyed fans around the world to see how they plan to prepare for their return to Litchfield.
Of viewers polled, nearly a quarter (21%) plan to re-watch the previous season while 41% plan to re-watch the entire series – all 36 episodes. They’re eager to serve their time too with 54% planning to re-watch this weekend or sooner, and fans are even willing to give-up making their bed (30%), cleaning the house (36%) and cooking (10%) in order to have more time to watch .
Overall, most plan to re-watch without incriminating others: 36% prefer to re-watch solo, 8% with their pets and 12% with a table full of snacks. Those who prefer to have partners in crime will re-watch with their significant other (25%) or friends (14%). The majority of re-watching lockdowns will take place in the living room (43%) followed by the bedroom (41%).
Top reasons for re-watching include looking for possible foreshadowing in previous storylines (25%) and reliving moments with favourite characters (29%). However, for others (25%) it’s as simple as Orange is the New Black being their favorite show and they just can’t get enough.