The Polish national commercial broadcaster TVN has appointed Tomasz Marszall as the new director of its marketing and communications department.
At the same time, Waldemar Ostrowski and Marek Szafarz have left the company.
In his new role, Marszall will be responsible for the development, coordination and implementation of TVN’s broad-based marketing and communications strategies.
Marszall has nearly 14 years of banking and financial industry experience and was most recently the chief marketing officer at PKO Bank Polski.
Commenting on then appointment, Markus Tellenbach, president and CEO of TVN, said: “It gives me a great pleasure to announce the appointment of Tomasz Marszall as director of (the) marketing and communications department in TVN.
“This is an exciting time for the company, and his creative vision, solid background in marketing, impressive track record and a wealth of strategic management expertise promise to strengthen our communication activities as well as to enhance our strong brand reputation in the industry.
“I would also like to thank our former marketing directors, Waldemar Ostrowski and Marek Szafarz, for their 18 years’ commitment as well as the valuable and important contribution to the TVN’s success. I appreciate their longtime support and efforts to build and promote TVN, the most powerful TV brand in Poland”.