Jinni will team with Ooyala to deliver advanced video discovery technology for media companies, broadcasters and pay-TV operators everywhere.
The technology will integrate Ooyala’s machine-learning big-data analytics systems with Jinni’s semantic discovery to deliver a new level of video personalisation for all screens.
Jinni and Ooyala will work together to develop and deploy a completely new level of machine learning powered by semantic discovery that will allow TV providers to tailor programming and video viewing experiences to each individual user at a very granular and powerful level; offerings such as personalised channels, custom programming guides, mood-based browsing and search, and viewer recommendations for both live and VOD content across vast catalogues of content.
The companies expect to have joint services in pre-release with select customers in the first half of 2014, with more broad availability in the second half of the year.
Ooyala collects more than two billion analytics events daily from hundreds of millions of consumers watching video on Ooyala-powered players, and Jinni harnesses thousands of descriptive genes and automatic content analysis and tagging capabilities. Companies that use Ooyala technology include ESPN, Bloomberg, Telstra, NBC Universal, and Univision.
Chris Wong, SVP, business development for Ooyala, said, “with digital consumption driving a much greater percentage of overall TV viewing, advanced video discovery is becoming an imperative for viewer engagement and monetisation. Keeping an increasingly fragmented viewing audience engaged and entertained with only the most relevant and desirable content is a challenge every pay TV operator in the world faces. Working with Jinni, we’ll be setting new standards for what discovery means to both the consumer experience and the operator’s bottom line.”
“Jinni is the most deployed video discovery solution to tier-1 pay-TV operators worldwide,” said Yosi Glick, Jinni co-founder and CEO. “Bringing Ooyala’s big data infrastructure, collaborative filtering technology and real-time analytics together with our semantic recommendations, we’ll deliver the industry’s most compelling personalisation platform for TV.”
In a related development, Jinni Discovery launches in Spain as the result of a contract with Prisa for Canal+.
This is the first Spanish language set-top box deployment of the multilingual Jinni solution, which will be available on Canal+’s online YOMVI TV Everywhere service.