Cyfrowy Polsat has undergone a rebrand and is now using the new slogan “Your multimedia home”.
According to the company, this has been done in order to reflect a new stage in its development and the wider variety of products it now us.
Cyfrowy Polsat has also launched a new website (www.cyfrowypolsat.pl) and will start two advertising campaigns in the next few days, one promoting Your multimedia home and one changes in its internet offer.
Cyfrowy Polsat subscribers can now effectively create their own ‘multimedia home’, choosing from the growing number of services the company offers.
As a basic example, it says that for PLN79.80 (€18.88) a month, they can have a TV offer that includes Film HD and Sport HD, along with a HD decoder for PLN1, internet access and three-month access to iplaMix, allowing them to try out the ipla online on demand service.
Cyfrowy Polsat is Poland’s largest multimedia group and includes the DTH platform of the same name in its portfolio.