The most recent non-proprietary video compression standard, High-Efficiency Video Codec (HEVC), also known as H.265, was placed into final draft for ratification in January 2013 and is expected to become the video standard of choice for the next decade. As with each generation of video compression technology before it, HEVC promises to reduce the overall cost of delivering and storing video assets while maintaining or increasing the quality of experience for the viewer.
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