Mobile boost for Cyfra+

The entire range of programme packages from the Polish DTH platform Cyfra+ are to be made available through outlets of the mobile service PLAY from the end of August.

Cooperation between Cyfra+ and Play got under way in earnest last month, when subscribers to certain of the platform’s packages were given free access to the mobile internet service PLAY Online.

Cyfra+ has 1.55 million subscribers while PLAY has a 15%+ share of the Polish mobile market, with 7.8 million receiving its services.

As of the end of 2011 PLAY Online had over one million customers.

 

 

Chris Dziadul About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com