Business and financial news channel CNBC has announced that it will be available on Deutsche Telekom’s leading IPTV platform, Entertain from April, 1.
CNBC will join the Entertain package, which is available to 1.6 million subscribers with high-speed DSL lines across Germany. The agreement with Deutsche Telekom now means that CNBC reaches approximately 33 million households in Germany.
Justine Powell, VP, Distribution, EMEA at CNBC commented, “Germany is an important market for the channel and this agreement is significant to grow the reach of the channel in Germany on digital platforms”.
“CNBC is already available via a number of digital satellite and cable providers, but we see IPTV as a key growth platform in Germany,” added Powell.