CME is “ready to merge with any of our competitors in fair conditions or alternatively sell our business” in Bulgaria, according to Petr Dvorak, the general director of the leading Czech broadcaster TV Nova.
Speaking to CBW, he gave a generally upbeat assessment of the prospects for CME, which owns commercial TV operations in seven Central and East European countries. In the case of Bulgaria, he said that CME is of the view that the market can only handle two rather than the three main players there at present.
He also restated CME’s view that modest recovery in its TV ad markets will be under way in H1 2010, with slight growth in H2 2010 and the main recovery to take place in 2011 and 2012.
Furthermore, he predicted that internet will “always be a single digit contributor” to CME’s future revenues”, while content will account for “20-30% in 3-5 years”.
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Connected TV Forecasts NEW REPORT. The number of TV sets connected to the Internet will reach 551 million by 2016 for the 40 countries covered in this report from Digital TV Research, up from 124 million at end-2010. The report states that this translates to 20% of global TV sets by 2016, up from only 6% at end-2010. Published in November 2011, this 83-page PDF report is the most geographically comprehensive to ever be published.