On demand content from Swedish public broadcaster SVT is to be made available to subscribers of the Viasat satellite platform.
Viasat and SVT have confirmed that the SVT Play catch-up service will be added to subscribers with the new Pace ViasatPlusHD receiver. SVT content was part of a demonstration of the progressive download technology used by Viasat by its supplier NDS at the recent IPTV World Forum in London.
Hans Skarplöth, CEO of Viasat Sweden, said he was delighted to be able to offer SVT content to his subscribers. “TV viewers in Sweden choose to increasingly control over their television consumption, and by having the best clubs play services on our platform, we give our customers more opportunities to do so.”
“Cooperation with Viasat is a natural step in the ambition to provide our viewers new extended opportunities to share in our supply at times that suit them,” added Eva Hamilton, CEO of SVT. “SVT Play is a great success on svt.se and it feels very good to be able to also broaden this service to the TV. Our goal is to constantly increase the number of programs that the audience can choose from.”
Viasat OnDemand is available to Viasat subscribers to satellite and activated by connecting the recordable ViasatPlusHD-box to the broadband socket. It already includes access to on demand versions of Viasat’s wholly owned channels TV3Play, TV6Play, TV8Play, TV1000Play and TV1000PlayHD.
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