Chellomedia is bolstering its credentials as a provider of interactive applications outside of the UPC family, having just run a quiz based around the BBC soap EastEnders.
Chellomedia built the underlying interactive quiz application, which asked 20 questions about life in Albert Square and the fictional East End pub known as the Queen Vic and was played out after last week’s episodes. The series is receiving additional on-screen promotion for its current storylines.
The quiz was available on a multiplatform basis to satellite, cable and DTT viewers.
In the Netherlands, the company has completed work with Film1 and TMF. It also has versions of the UPC EPG for both cable and online viewers.